After the closure of the Borders bookshop chain in Britain, we heard last week that Waterstones is also going through a sticky patch, with sales down 8.5% and their managing director booted out.
One of our members, Brian, commented in our forum: I suppose we shall have to set up stalls in the High Street
I don’t think he was being serious, but it’s actually not such a bad idea. Most people don’t go into bookshops anyway. You’ll probably do a lot better out in the street where all the shoppers are. It’s well worth a try in my opinion.
Try a different town each week, on market day or a Saturday. 52 weeks, 52 towns, then go back round the same towns again a year later with your next book.
You could call it a book tour and have posters printed, so everyone knows when you’ll be coming to their town.
Try the beach too, on a nice hot day – preferably somewhere that has a single entrance that everyone has to pass by. Or set up a stall in the car park.
Those are definitely some of the things I’ll be doing once I get round to writing some novels – hopefully next year.
If you’ve tried doing any of these things already, tell me know how you got on.
Dave Haslett, www.ideas4writers.co.uk